mruppel@bluebaden.com, Author at Katava Marketing
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Author:mruppel@bluebaden.com

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100+ Summer Social Media Holiday Calendar

Social media is the best place for businesses to increase brand awareness and strengthen their community by showing support for relevant causes. The most effective social media strategies start with a content calendar that is built around trends but still stays focused on your overall goals.    Your social media strategy should be able to answer the following questions: Who are you...

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How Small Businesses Can Benefit from Summer Box Office Duds

Historically, Memorial Day Weekend has been the biggest movie weekend of the year, kicking off blockbuster season. Even just two years ago, Top Gun: Maverick became the highest-grossing Memorial Day Weekend release of all time. This year, the summer blockbuster kick-off was an absolute dud — becoming the worst performing Memorial Day Weekend box office in the last 30 years....

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Saying Goodbye to Third-Party Cookies in 2024

The last few months of 2023 brought a big change to the digital marketing world —the end of third-party cookies (also known as tracking codes or tracking pixels). Digital marketing experts have been anticipating this restriction for quite some time now. In fact, Europe has been placing restrictions on third-party cookies since May 2018 through the General Data Protection Regulation...