ChatGPT Ads

Tap Into ChatGPT Ads

AI search has changed digital marketing forever, and it’s not slowing down. With the launch of ChatGPT Ads, your brand has an opportunity to reach a brand new audience you’ve never seen before. Paired with a strong GEO strategy, your brand could dominate AI search visibility for your industry.

Boosted Visibility in AI Search

Target High Intent Audiences

Control Your Brand Narrative

Stay ahead of the competition on ChatGPT with paid ads that get your brand more visibility and engagement with your target audience.

Contact Our AI Team

20+

Years of Experience

400+

Websites Launched

5M+

Annual Website Sessions

What We Do

We Build a Scalable Growth System

Step 1: Attract

Drive qualified traffic to your business:

SEO & content strategy
Paid advertising
AI search visibility (GEO)
Content & social distribution

Step 2: Convert

Turn visitors into leads and customers:

Conversion-focused websites
Landing pages & funnels
Clear messaging & user journeys
Conversion tracking

Step 3: Scale

Improve performance and remove bottlenecks:

Automation & CRM workflows
Performance optimization
Custom software, tools & integrations

Select Your Growth Plan

Achieving Measurable Results for Our Clients for Over 20 Years

Get Your Brand Seen in AI Search

GEO

ChatGPT Ads will become even more effective when paired with an organic GEO strategy that focuses on increasing overall visibility in AI search

GEO Services

Website Development

Don’t waste ad dollars sending your target audience to a slow, dated website. Improve your website to maximize your ad performance today

Website Services

Brand Reputation

Make sure your brand reputation online isn’t holding you back from maximizing AI search visibility, placement and citations

Reputation Management

ChatGPT Ads FAQs

Katava Marketing will craft a ChatGPT advertising strategy that combines paid promotions and organic GEO that will increase brand awareness and engagement across the OpenAI platform.

Paid Ads in ChatGPT appear at the end of generated responses. They are currently only shown to Free and Go plan users in select countries who are over the age of 18.

Similarly to Google Ads, ChatGPT ads display ads based on how relevant they are to the context, intent and history of the prompt. Through ChatGPT’s new self-service ad manager platform, advertisers provide “context hints” that describe the topics or keywords where their ad will be most relevant. These context hints then guide ad matching and placement.

Each ChatGPT Ad includes the following assets:

Advertiser Name: your business name
Favicon: your business logo
Title: headline copy that should aim for roughly 15 characters
Ad Copy: description copy that should aim for roughly 30 characters
Landing page URL: a link to your website
Image: a relevant image that differs from your logo

ChatGPT Ads currently supports two pricing models:

Cost per Thousand Impressions (CPM)
Cost per Click (CPC)

For CPC campaigns, advertisers are recommended to set custom max bids starting at $3-5 USD per click. For CPM campaigns, the default max bid is $60 CPM.

Brands utilizing ChatGPT Ads are encouraged to track key metrics that will give an indication of visibility, competitiveness and performance including: