Scalable Marketing Support

Sivantos understands the importance of marketing their products to not only their own customers, but to the consumers who might not even know they are experiencing hearing loss. Patient education starts with marketing, and marketing starts at a local level in a consumer’s time of need. The goal of the affiliate marketing program was to empower audiology practitioners around the country to take control of their marketing by providing the services they needed. Enlisting Katava Marketing for the development of this program allowed for more flexibility and channel-specific expertise the corporation couldn’t provide just on their own. 

Successful Customers = More Sales

When businesses thrive, we all thrive; the affiliate marketing program was developed with a clear vision to help Sivantos customers become successful and grow their business. Once the audiology practices take control of their marketing, they will increase their reach within their local market and educate their community on the importance of regular hearing tests. As each local audiology practice grows, the opportunities for Sivantos product sales also improve.

Sivantos (formerly Siemens Hearing Instruments) is the largest, most innovative manufacturer of hearing instruments in the world. With global headquarters in Singapore, Sivantos, Inc. is made up of affiliates in 24 countries around the world. Sivantos has since merged with Widex to form an even larger global leading in the hearing aid industry called WS Audiology.