Website & Print Marketing For Financial Services
Key results
Stunning New Finance Website
Print Marketing Revamp
Increased Community Engagement
Summary
Bleakley Financial Group was looking to upgrade their website with an all-new design that better represented a rapidly growing New Jersey-based financial planning firm. Along with the launch of the new website, they were looking to update all print materials and community marketing pieces to reflect the updated branding.
Stunning New Finance Website
Print Marketing Revamp
Increased Community Engagement
Challenges & Goals:
Stunning New Finance Website
As Bleakley Financial Group expands, its online presence needs a refresh that better represents their growth in services, expertise and reputation. A modern website was the first step at reintroducing Bleakley Financial to their community, and building a key lead generation tool online. With clear messaging, user-friendly navigation, and built-in conversion pathways (like contact forms, scheduling tools, or client portals), the firm was able to turn website visitors into clients. Outdated sites can unintentionally communicate stagnation in a highly competitive market, while a refreshed design demonstrates momentum and ambition. Katava Marketing built a state-of-the-art WordPress website that was designed to grow alongside the firm. With a fully responsive design, embedded videos and search engine optimization, Bleakley Financial Group was able to edge out the competition for the top spot in search results.
Print Marketing Revamp
The new website brought new life to the financial firm’s brand positioning. As an industry that still relies heavily on print materials — both business suite materials and marketing pieces — it was important to bring this same elevated brand into their print materials. Katava Marketing helped Bleakley Financial Group with all-new designs for office suite needs like business cards, folders, video bios, reports and presentations.
Increased Community Engagement
With a refreshed brand ready for storytelling, Katava Marketing helped Bleakley Financial Group re-engage with their local community with all new print advertising opportunities.
About Bleakley Financial Group
Based in Parsippany, NJ, Bleakley Financial Group is an independent financial planning firm that prides themselves on personalized guidance to financial wellness.
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