Blog

3 Reasons Your Healthcare Practice Should Use Yelp

You’ve created your healthcare practice brand. You’ve launched your website. You’ve created your social media profiles. What’s your next healthcare marketing move? Every healthcare marketing strategy should focus on building a consistent and powerful online presence that boosts your practice’s...

July 14, 2025

Digital Marketing

Instagram vs. LinkedIn: Where Should You Be Investing Your Ad Budget in 2025?

Let’s talk about social media advertising. If you’ve been managing paid campaigns for more than a week, you already know the golden rule: it depends. Which platform, which format, which audience—none of it is one-size-fits-all. But here we are, mid-2025,...

July 7, 2025

Website Development

Key Factors of Web Hosting to Consider

In today’s tech-forward and fast-paced world, every business owner understands the importance of a good, mobile-friendly website. Web users have an expectation to find answers to their questions or information about a topic in a few short clicks. In fact,...

June 30, 2025

Digital Marketing

Google Launches New MUVERA Algorithm

Google announced a new multi-vector retrieval algorithm (MUVERA) that is intended to improve Google’s search experience — both organic search and paid — through a faster and more efficient data retrieval and ranking process. This new algorithm can be used...

June 30, 2025

Digital Marketing

New YouTube AI Features Improve Recommended Videos

This month, YouTube fully embraced AI-powered search with the hopes of helping users dive deeper into their desired topic more efficiently with better high-level overviews that drive more relevant results. YouTube soft launched two new AI features for select users...

June 25, 2025

Email Marketing

How to Master Email Segmentation for Maximum Impact

An unorganized email list isn’t just annoying; it’s a marketing Achilles’ heel. It leads to low open rates, irrelevant content, unsubscribes, and wasted effort. The solution? Strategic email segmentation. This powerful technique helps you turn that digital dust bunny collection...

June 23, 2025

Education Website Development

WordPress vs Finalsite: Building Your Next School Website

School administrators are busy balancing a lot of different priorities all at once; it’s easy to push your school’s website down the priority list. Without proper analysis or website knowledge, it’s difficult to know where to start. It’s no secret...

June 12, 2025