Blog

Wondering How to Increase Patient Volume? We’ll Be Your Guide

High patient volume is essential to keeping the doors of your healthcare practice open and competing with urgent care centers and walk-in clinics. If you’ve been brainstorming on how to improve your digital marketing strategy to increase patient volume, we’re...

January 5, 2025

Education Website Development

3 Common Admissions Web Page Mistakes

Your admissions web page plays a critical role in your school’s ability to connect with education consultants, prospective students and families. The user experience of your website – including content, layout, image and design choices – influences a family’s decision...

December 19, 2024

Does Email Marketing Work for Gen Z Healthcare Patients?

Email Marketing Healthcare

Does Email Marketing Work for Gen Z Healthcare Patients?

You may have heard the latest outcry from marketers saying that email is slowly dying in the hands of Gen Z, with some proclaiming that it’s already dead. While these claims can be alarmist and over-exaggerated, it’s true that Gen...

December 9, 2024

Website Development

Explaining UserWay: Free vs. Pro Widget

What is Website Accessibility? Website accessibility is the practice of building and designing websites and other digital products so that even people with disabilities can use them without complications or barriers. Making the web accessible benefits individuals, businesses, and society....

November 13, 2024

New Branding Features in Apple Business Connect

Digital Marketing

New Branding Features in Apple Business Connect

Apple announced new features coming soon to Apple Business Connect that will seamlessly integrate your business’s visual brand identity into Apple products and services, including Apple Mail, Tap to Pay and Phone Calls. These features will give businesses — even...

November 7, 2024

How to Manage Social Media Bots in Healthcare

Healthcare Social Media

How to Manage Social Media Bots in Healthcare

Social media bots are impossible to avoid on public business profiles. Healthcare practices and medical companies rely on social media to connect with new and current patients or customers. It can easily become discouraging when marketing teams open up social...

November 3, 2024

Giving Tuesday Tips to Boost Your School’s Annual Fund

Digital Marketing Education Email Marketing

Giving Tuesday Tips to Boost Your School’s Annual Fund

Giving Tuesday is the Tuesday after Thanksgiving. Is your school ready? The season of giving is a competitive time of year. Your school will not be the only business asking your community for a financial contribution. Whether it’s a holiday...

November 2, 2024

New Federal Rule on Accessibility Requirements for State and Local Government Provided Websites

Website Development

New Federal Rule on Accessibility Requirements for State and Local Government Provided Websites

On April 24, 2024, the Department of Justice made a final rule regarding updating its regulations for Title II of the Americans with Disabilities Act (ADA). Title II of the ADA requires state and local governments to make sure that...

October 31, 2024