Digital Marketing Archives - Katava Marketing

9 Google Business Profile Mistakes That Are Costing You Customers

Your Google Business Profile (formerly Google My Business) is one of the most powerful search engine marketing tools for getting found online, especially for local businesses. It’s often the first thing potential customers see when they search for your business...

January 20, 2026

AI Marketing Digital Marketing

Trust Signals AI Search Engines Love to See From Brands

Search engines are no longer just indexing websites; they’re evaluating a website’s credibility. The process of optimizing your website for AI search is called Generative Engine Optimization (GEO). While a lot of GEO efforts overlap with traditional SEO, there are...

January 12, 2026

Top Benefits of Content Marketing for Medical Practices

AI Marketing Digital Marketing

Boost Local SEO with Hyperlocal Social Media Marketing

If you’re trying to rank higher in local search, you’ll probably think about Google Business Profile updates or on-page SEO tweaks. But hyperlocal social media marketing can be a powerful strategy as well. Here’s how to connect the dots between...

September 23, 2025

AI Marketing Digital Marketing

6 Tips to Be Visible in AI-Search

The way people search for businesses and information online has changed, and if your marketing and SEO strategies haven’t evolved with it, you could be missing out on the benefits that AI Search has to offer. Over 83% of people...

September 17, 2025

AI Marketing Digital Marketing

AI’s Effect on SEO: The Shifting Landscape of Search Engine Marketing

The world of Search Engine Marketing is evolving, but AI marketing isn’t just a cameo anymore. It’s the co-star. From chatbots to AI-generated answer boxes, generative engines are redefining how businesses compete for visibility. Let’s walk through the changes reshaping...

September 4, 2025

Digital Marketing Healthcare

Optimizing Multi-Location Healthcare for Local Search Success

In today’s digital-first healthcare landscape, patients aren’t just searching for “a doctor near me”—they’re looking for providers who are trusted, accessible, and visible across multiple locations. For healthcare organizations with several clinics, hospitals, or specialty centers, multi-location SEO is the...

August 28, 2025

Digital Marketing

Does Lazy Loading Affect Google Core Web Vitals?

Lazy loading has become a common performance optimization technique for modern website development. Every business owner understands the importance of a website for their search engine marketing but many site owners wonder: Does lazy loading impact Google Core Web Vitals...

August 25, 2025

Digital Marketing

What Google Preferred Sources Means for Marketing

Google has rolled out a brand-new feature in the U.S. called Preferred Sources which is a tool designed to give searchers more control over the news and information they prefer to see while searching. Through the Preferred Sources tool, searchers...

August 18, 2025

Digital Marketing

The Hidden Difficulties of DIY Digital Marketing

Let’s get real. Everyone thinks DIY digital marketing is the ultimate quick solution. “Just post on socials, throw up some SEO, run ads and boom.” But before you dive in headfirst, let’s talk about the hidden headaches that nobody’s telling...

August 12, 2025

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Category: Digital Marketing

9 Google Business Profile Mistakes That Are Costing You Customers

Trust Signals AI Search Engines Love to See From Brands

Top Benefits of Content Marketing for Medical Practices

6 Tips to Be Visible in AI-Search

AI’s Effect on SEO: The Shifting Landscape of Search Engine Marketing

Optimizing Multi-Location Healthcare for Local Search Success

Does Lazy Loading Affect Google Core Web Vitals?

What Google Preferred Sources Means for Marketing

The Hidden Difficulties of DIY Digital Marketing

9 Google Business Profile Mistakes That Are Costing You Customers

Trust Signals AI Search Engines Love to See From Brands

Why Digital PR Matters for Law Firms

9 Google Business Profile Mistakes That Are Costing You Customers

Trust Signals AI Search Engines Love to See From Brands

Why Digital PR Matters for Law Firms

Top 3 Ways To Market Your Summer Programs

Discover How Strong Your Marketing Really Is In Minutes

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See Exactly How to Grow Your Leads in Minutes

Category: Digital Marketing

9 Google Business Profile Mistakes That Are Costing You Customers

Trust Signals AI Search Engines Love to See From Brands

Why Digital PR Matters for Law Firms

9 Google Business Profile Mistakes That Are Costing You Customers

Trust Signals AI Search Engines Love to See From Brands

Why Digital PR Matters for Law Firms

Top 3 Ways To Market Your Summer Programs

Discover How Strong Your Marketing Really Is In Minutes

Contact us

Highest Potential, Realized.

Services:

Contact Us